What success feels like after a successful negotiation plan
- R.M. Boylan
- Feb 24
- 4 min read
Updated: Mar 9
R.M. Boylan BSc. M.A.

What success feels like after a successful negotiation plan Best Practices
The most important outcome of a negotiation is to obtain a collaborative agreement which moves business interests and/or the partnership/relationship forward. In addition to the physical delivery of a deal, agreement, peace treaty, contract or other commitment there are 7 other criteria that dictate the success of a negotiation.
Negotiation is a critical skill in various fields, and understanding best practices can significantly enhance the outcomes of negotiations. Scholars such as Roger Fisher, William Ury, and Bruce Patton in their seminal work "Getting to Yes" emphasize principled negotiation, which focuses on mutual interests rather than positions. Below are some best practices in negotiation:
Importance of Alternatives vs. Options
Understanding the difference between alternatives and options is essential in negotiation:
Alternatives: These are the other courses of action that a party can take if the negotiation fails. They are critical in determining a party's bargaining power and should be assessed prior to negotiation.
Options: These are the potential agreements or solutions that can be proposed during negotiation. Unlike alternatives, options are generated collaboratively and can lead to innovative solutions that satisfy both parties' interests.
Best Practices in Negotiation
Focus on interests, not positions: Understand the underlying interests of both parties rather than just their stated positions. This approach allows for more creative solutions.
Generate options: Brainstorm a variety of options before deciding on an agreement. This can lead to more satisfactory outcomes.
Use objective criteria: Establish standards or benchmarks that are fair and legitimate, which can help in evaluating options and making decisions.
Communicate clearly: Maintain open lines of communication to ensure that all parties understand each other's perspectives and commitments.
Build relationships: Foster a positive relationship with the other party to facilitate future negotiations and collaborations.
Criteria for defining success in a negotiation
A successful negotiation agreement should meet several criteria:
Satisfies core interests: The agreement should address the fundamental needs and interests of all parties involved. This is crucial for long-term satisfaction and compliance.
Best of many options: The agreement should be the most favorable outcome among various alternatives. This ensures that all parties feel they have made a beneficial choice.
Meets legitimate standards: The agreement must adhere to fair, legal, and ethical standards. This is vital for maintaining trust and integrity in the relationship.
Better than alternatives: The agreement should provide a better outcome than each party's best alternative to a negotiated agreement (BATNA). Understanding BATNA is crucial, as it sets the threshold for acceptable agreements.
Clear and realistic commitments: The terms of the agreement should be specific, achievable, and well-defined to avoid misunderstandings and ensure accountability.
Effective communication: All parties should agree on how to communicate and address any issues that may arise post-agreement.
A desirable relationship/partnership: The agreement and partnership builds the kind of relationship and partnership you want.
Weiss, J. (2016). Negotiation is about creativity not compromise. Harvard Business Review Guide to Negotiating. Harvard Business Review Press
Conclusion
In summary, effective negotiation practices and a clear understanding of success criteria can lead to agreements that satisfy all parties' core interests and foster long-term relationships. By focusing on interests, generating multiple options, and ensuring clear commitments, negotiators can create outcomes that are not only beneficial in the short term but also sustainable in the long run.
References and Resources
Boylan, R.M. (2006-2009). Conflicts and considerations comparing Abraham Maslow's
hierarchy of needs to Jane Loevinger's model of ego development for assessing the level of development of a leader. M.A. Leadership Studies.
Blair, R. J. R. (2005). "Responding to the Emotions of Others: Dissociating Forms of Empathy through the Study of Antisocial Personality Disorder." Emotion, 5(1), 1-10.
Braden, G. (2000). The Isaiah Effect. Harmony Books.
Brunsson, N. (2007). The consequences of decision-making. Oxford University Press.
Cialdini, R.B. (1993). Influence: The Psychology of Persuasion. Harpers Collins
Publishers.
Cooper, D. F., & Chapman, C. B. (2005). Risk Management: A Project Management Approach. Taylor & Francis.
Covey, S. The 7 Habits of Highly Effective People. (1989). Stephen Covey.
"Dark Triad". Psychology Today United Kingdom. Retrieved July 6, 2022. First published by Delroy, L. Paulhus and Kevin M. Williams in 2002
Deutsch, M., Coleman, P.T. (2000). The Handbook of Conflict Resolution: Theory and Practice. Jossey-Bass Publishers.
Fisher, R., Ury, W., & Patton, B. (2011). Getting to Yes: Negotiating Agreement Without Giving In. Penguin Books.
French, J. R. P., & Raven, B. (1959). The bases of social power. In D. Cartwright
(Ed.), Studies in Social Power (pp. 150-167). Ann Arbor: University of Michigan Press.
Hare, R. D. (1991). The Hare Psychopathy Checklist-Revised (PCL-R). Toronto: Multi-Health Systems.
Harvard Business Review. (2019). On Negotiation. Harvard Business Review Press
Harvard Negotiation Project https://www.pon.harvard.edu/tag/the-harvard-negotiation-project/
Hofstede, Geert. (2017). Culture’s Consequences: Comparing values, behaviours, institutions and organizations across nations. A MASCAT Analysis.
Jung, C.G. (2002). Psychology of the Unconscious. Dodd, Mead & Company.
Kruglanski, A. W., & Webster, D. M. (1996). Motivated closing of the mind: "Seizing" and "freezing." Psychological Review, 103(2), 263-283.
Lewicki, R. J., Barry, B., & Saunders, D. M. (2015). Negotiation (7th ed.). McGraw-Hill Education.
O’Connor, J. & Prior, R. (1995). Successful selling with NLP: Neuro-linguistic programming the way forward in the new bazaar. Harper Collins Publisher.
Pritchard, C.L. (2001). Risk Management: Concepts and guidance Second edition. ESI International.
Rackham, N. (1988). SPIN Selling. Situation, Problem, Implication, Need-Payoff. McGraw-Hill Book Company.
Raiffa, H. (2002). Negotiation Analysis: The Science and Art of Collaborative Decision Making. Harvard University Press.
Raine, A. (2002). "Biosocial Studies of Antisocial and Violent Behavior." Journal of Abnormal Psychology, 111(1), 1-10.
Ries, A. Trout, J. (1981). Positioning : The Battle for your mind. Werner Books.
Salacuse, J.W. (2008). Seven secrets for negotiating with government: How to deal with local, state, national, or foreign governments and come out ahead. AMACOM
Thompson, L. (2014). The Mind and Heart of the Negotiator (6th ed.). Pearson.
Ury, W. (1993). Getting Past No: Negotiating Your Way from Confrontation to Cooperation. New York: Bantam Books.
Weiss, J. (2016). Harvard Business Review Guide to. Negotiating: Take the Lead Manage Conflict Get to Yes. Harvard Business Review Press
Comments